GREENGUARD Gold Certification and responsibly sourced materials are at the forefront of the brands’ environmental commitments
SAN FRANCISCO--(BUSINESS WIRE)--Pottery Barn Kids and PBteen, members of the Williams-Sonoma, Inc.
(NYSE: WSM) portfolio of brands honor Earth Day, a day to celebrate and
inspire environmental consciousness and awareness, by reaffirming their
commitment to create products that are GREENGUARD Gold Certified and are
developed from responsibly sourced materials.
For many families, creating a healthy home starts with the nursery as a
space designed to limit a child’s exposure to chemicals and toxins.
Pottery Barn Kids, and its sister brand PBteen, offer a vast assortment
of GREENGUARD Gold Certified products, providing customers with high
quality, non-toxic furniture options that do not sacrifice design and
style. Products that have achieved GREENGUARD Gold certification are
low-emitting and meet rigorous chemical standards that reduces chemical
exposure. Each product is screened for more than 10,000 chemicals and
VOCs (Volatile Organic Compounds) that are commonly known to pollute
indoor air.
“We are committed to creating products that are good for kids and good
for the planet,” said Pottery Barn Kids and PBteen President, Jennifer
Kellor. “Pottery Barn Kids is extremely proud to announce that its
assortment of nursery seating and nursery furniture is already 100
percent GREENGUARD Gold Certified, and Pottery Barn Kids and PBteen are
striving to be 100 percent GREENGUARD Gold Certified in all furniture by
2020.”
Mindful of the brands’ opportunity to lead the home furnishings industry
in making a positive impact, Pottery Barn Kids and PBteen design
products made from certified sustainable materials or processes that
have a lower environmental impact than conventional alternatives. This
includes wood sourced from sustainably managed forests, textiles made
from FSC-certified eucalyptus fibers, upcycled fills made from recycled
plastic water bottles, and organic cotton, which reduces water,
pesticide and chemical use. To verify their commitment to creating safe
and sustainable products, Pottery Barn Kids and PBteen products are
certified by trusted and industry-leading third-party standards such as
GREENGUARD, the Global Organic Textile Standard (GOTS), Oeko-Tex® and
others. Pottery Barn Kids and PBteen are tracking to meet
Williams-Sonoma, Inc.’s corporate goal to use responsibility sourced
cotton in 100 percent of its cotton products by 2021. Currently, Pottery
Barn Kids nursery and kids sheeting assortment is already more than 75
percent responsibly sourced, with an additional focus on organic cotton.
To learn more about Pottery Barn Kids and PBteen’s commitment to the
environment and healthy wellbeing, please visit potterybarnkids.com/ourcommitments
or pbteen.com/ourcommitments
for more information.
