Collection of ‘Transterior’ Furniture, Décor and Garden Accessories Now Available
Pottery Barn, a member of the Williams-Sonoma, Inc. (NYSE: WSM)
portfolio of brands, today unveils an exclusive collaboration with
Australian-born award-winning designer, horticulturist, internationally
recognized television host and best-selling author, Jamie Durie.
Durie has long been passionate about creating outdoor rooms – luxurious
living spaces designed for people to cook, eat, bathe and sleep outdoors
– and is equally driven to create interiors that bring the outdoors
inside. Over the last decade his work has evolved from landscape design
into a successful furniture and interior design practice. At the heart
of his design philosophy is the belief that the closer we live to
nature, the happier we feel. Durie’s ‘Transterior’ spaces merge the
interior and exterior of a home by integrating elements of nature with
vegetations, colors, textures, architecture and beautifully designed
furniture made from high-quality materials.
"My dream was to design the first true inside-out furniture collection
on the market for Pottery Barn," Jamie Durie said. "We started with
versatile and superior materials, blending beautiful fabric and richly
stained mahogany, to create a collection that offers homeowners
limitless freedom to use their furniture for both indoor and outdoor
entertaining occasions. I think we have achieved that dream and I can’t
wait to share it.”
Durie's collection for Pottery Barn seamlessly combines characteristics
of the classic American craftsman era and with modern-day resort design.
His luxurious collection of oversized lounge and dining settings are
designed with both indoor and outdoor use in mind and feature a new
blend of Sunbrella® performance fabric developed by Durie for the
collection.
“Jamie brings global inspiration and an impressive breadth of experience
in landscaping and lifestyle craftsmanship to the design process,” said
Monica Bhargava, EVP of Product Development, Pottery Barn. “The
partnership has resulted in casual, comfortable pieces with strong lines
and natural textiles that can be used anywhere in the home, inside or
out.”
The collection debuts versatile pieces for everyday relaxation,
entertaining and gardening with prices ranging between $39.50 and
$2,000. Key products include:
-
Slat Back Dining Armchair & Dining Table featuring sleek wood
construction and open weave panels, starting at $399
-
Sofa & Coffee Table Ottoman to help customers create comfortable and
communal ‘transterior’ spaces, starting at $399
-
Hanging Metal Sphere & Vertical Gardening Stand provide gardening
solutions with an elevated aesthetic, starting at $99
To learn more about the line, visit www.potterybarn.com
and join the conversation on social media with @potterybarn #JDxPB.
ABOUT JAMIE DURIE
This Spring, Jamie Durie celebrates 20 years in his design practice.
Within that span he has received 36 International Design Awards
including the prestigious Gold Medal at the Chelsea Flower Show London;
an honour acknowledged by Her Majesty Queen Elizabeth II. Durie designed
his first collection of furniture 16 years ago and recently received the
New York Design Award and London Design Award, both for his Italian
furniture design collections. He has worked on hotels in over 17
countries and is best known for pioneering 'The Outdoor Room', a concept
mirroring the title of his hit show on HGTV for five seasons. Durie's
début in America started on The Oprah Winfrey Show in 2006 and since
then he has hosted 52 design shows worldwide and authored 12
best-selling design titles. Visit www.jamiedurie.com for
more information.
ABOUT POTTERY BARN
Pottery Barn, a member of the Williams-Sonoma, Inc. portfolio of brands,
is a premier specialty retailer for casual, comfortable and stylish home
furnishings. Key product categories include furniture, bedding, bath,
rugs, window treatments, tabletop, lighting and decorative accessories.
Nearly all Pottery Barn products are designed in house and are exclusive
to its catalogs, stores and website. Pottery Barn currently has retail
stores in the United States, Canada and Australia and unaffiliated
franchisees that operate stores in Mexico, the Middle East, South Korea
and the Philippines, as well as an ecommerce site at www.potterybarn.com.
Pottery Barn provides complimentary design services and a comprehensive
gift registry program for weddings and other special events. Pottery
Barn now offers products for all life stages and every room in the home
through Pottery Barn, Pottery Barn Bed and Bath, Pottery Barn Kids, and
PBteen. The company is headquartered in San Francisco, California.
