Launch marks retailer’s first collaboration with Disney
Williams Sonoma, a member of the Williams-Sonoma, Inc. (NYSE:WSM)
portfolio of brands, in partnership with Le Creuset, is announcing its
first collaboration with The Walt Disney Studios. The kitchenware
retailer is debuting an exclusive Disney’s Beauty and the Beast
Soup Pot by Le Creuset to coincide with the release of the live-action
adaptation of the 1991 Disney classic. The limited edition blue-enameled
cast iron soup pot is decorated with the signature Beauty and the
Beast rose with an oversized gold knob bearing the inscription, “Be
Our Guest.” Starting today the limited quantity of five hundred pots is
available for purchase at williams-sonoma.com, lecreuset.com and Le
Creuset Signature Stores. Williams Sonoma stores nationwide will also
host events celebrating the film’s release in partnership with Le
Creuset.
“Disney is an iconic brand that brings nostalgia and delight to people
of all ages,” said Janet Hayes, President of Williams Sonoma. “In
partnership with Le Creuset, Williams Sonoma is pleased to offer this
special edition pot to those who loved the original film and the next
generation who gets to experience this legendary story for the first
time. We are also thrilled to welcome Disney fans into our stores for
one-of-a-kind experiences.”
The collaboration is part of Williams Sonoma’s continued partnership
with one of the first cookware brands the 60-year-old kitchenware
retailer imported. Faye Gooding, CEO of Le Creuset America commented: “Beauty
and the Beast is an all-time classic and we’re proud to support this
live-action adaptation with our exclusive ‘Be Our Guest’ soup pot. At Le
Creuset, we strive to inspire and empower people everywhere to make joy
through cooking and how better to accomplish this than with this magical
collaboration with Disney and our great partners at Williams Sonoma.”
Starting today through March 4th, Williams Sonoma stores
across the country will host the following Beauty and the Beast
events:
To learn more about this exclusive product, please visit: http://www.williams-sonoma.com/products/le-creuset-beauty-and-the-beast-soup-pot/
ABOUT WILLIAMS SONOMA
Since its founding by Chuck Williams in 1956, the Williams Sonoma brand
has been bringing people together around food. A member of
Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands, Williams Sonoma is
a leading specialty retailer of high-quality products for the kitchen
and home, providing world-class service and an engaging customer
experience. Products include cookware, cooks’ tools, cutlery, electrics,
bakeware, food, tabletop and bar, outdoor, cookbooks, as well as
furniture, lighting and decorative accessories. Each store offers
cooking classes and tastings conducted by expert culinary staff. A
comprehensive gift registry program for weddings and other special
events is available in stores and online. On williams-sonoma.com and
the Williams Sonoma blog, Taste,
customers can find recipes, tips, and techniques that help them create
delicious meals and wonderful memories. Williams Sonoma is also part of
an active community on Facebook, Instagram, Twitter, Pinterest, Google+ and YouTube.
ABOUT LE CREUSET
Since 1925, Le Creuset has focused on inspiring and empowering people
everywhere to make joy through cooking. From the company's original
enameled cast iron cookware to stoneware, stainless, accessories and
more, Le Creuset offers products across a range of materials and
categories that guarantees the right tool for the right job. Le Creuset
celebrates the role it has played in the lives and kitchens of cooks
around the world, and looks forward to continuing to make memories with
generations to come.
For more information, please visit www.lecreuset.com/about.
ABOUT DISNEY’S “BEAUTY AND THE BEAST”
The story and characters audiences know and love come to spectacular
life in Disney’s live-action adaptation “Beauty and the Beast,” a
stunning, cinematic event celebrating one of the most beloved tales ever
told. “Beauty and the Beast” is the fantastic journey of Belle, a
bright, beautiful and independent young woman who is taken prisoner by a
Beast in his castle. Despite her fears, she befriends the castle’s
enchanted staff and learns to look beyond the Beast’s hideous exterior
and realize the kind heart of the true Prince within. The film stars:
Emma Watson as Belle; Dan Stevens as the Beast; Luke Evans as Gaston,
the handsome, but shallow villager who woos Belle; Kevin Kline as
Maurice, Belle’s father; Josh Gad as LeFou, Gaston’s long-suffering
aide-de-camp; Ewan McGregor as Lumière, the candelabra; Stanley Tucci as
Maestro Cadenza, the harpsichord; Audra McDonald as Madame de Garderobe,
the wardrobe; Gugu Mbatha-Raw as Plumette, the feather duster; Hattie
Morahan as the enchantress; and Nathan Mack as Chip, the teacup; with
Ian McKellen as Cogsworth, the mantel clock; and Emma Thompson as the
teapot, Mrs. Potts.
Directed by Bill Condon based on the 1991 animated film, “Beauty and the
Beast,” the screenplay is written by Stephen Chbosky and
Evan Spiliotopoulos and produced by Mandeville
Films’ David Hoberman, p.g.a. and Todd Lieberman, p.g.a. with Jeffrey
Silver, Thomas Schumacher and Don Hahn serving as executive producers.
Alan Menken, who won two Academy Awards® (Best Original Score and Best
Song) for the animated film, provides the score, which includes new
recordings of the original songs written by Menken and Howard Ashman, as
well as three new songs written by Menken and Tim Rice. “Beauty and the
Beast” will be released in U.S. theaters on March 17, 2017.
For more information on “Beauty and the Beast,” follow:
Facebook.com/BeautyandtheBeast
Twitter.com/Beourguest
Instagram.com/BeautyandtheBeast
