Parents, Tweens, and Teens are invited to the Grand Opening in Mill Valley
SAN FRANCISCO--(BUSINESS WIRE)--PBteen, a member of the Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands, today announced that its store at Strawberry Village in Mill Valley, CA will open on Friday, November 7 at 10:00 a.m. This is the first PBteen store in the San Francisco Bay Area and the twentieth location nationwide. To celebrate, the first 250 customers to visit the PBteen Mill Valley store on opening day will receive a free gift and a chance to win one of four PBteen gift cards valued at $250. Parents and teens are also invited to visit the store during grand opening weekend and register for a chance to win a Surfer’s Dream Giveaway which includes a surfboard with private lessons for four from Proof Lab.
The store will open with PBteen’s new holiday assortment, just in time for the key holiday shopping season. The holiday collection includes fur-inspired gifts, sequin sleepover accessories, tech gadgets for guys and girls, as well as jewelry and beauty storage solutions. The store will also showcase limited edition items from the brand’s collaborations with Burton Snowboards, the world’s leading snowboard company, and with Amie and Jolie Sikes of Junk Gypsy, the two-sister design team from Texas well-known for their free-spirited lifestyle and design philosophy, as well as, their hit TV series The Junk Gypsies on the Great American Country channel. The Junk Gypsy collection is inspired by a funky, fun and fringe-loving attitude, and includes an eclectic assortment of home furnishings, décor and decorative accessories that beckons the dreamer in all of us.
The PBteen store will be anchored around the PBteen Design Lab, where teens and their parents can engage with the brand and its products by digitally creating a personalized room. Using drag and drop technology, tweens and teens can experiment with different room configurations and color combinations to quickly see their designs come to life on a television screen overhead. When teens and their parents visit the new PBteen store, they can expect a personalized shopping experience with on-site design specialists available to help teens choose their favorite patterns and styles to create their own distinct bedrooms and lounge spaces. Products available at PBteen.com can be ordered through the store and shipped directly to the customer for ease of shopping.
“We are thrilled to open our first PBteen store, in the backyard of our headquarters in San Francisco,” said Sandra Stangl, President, Pottery Barn Brands. “With the holiday season beginning, this is the perfect time to bring our innovative gift assortment and personalized shopping experience to our local teen customers.”
Store Location:
PBteen*
Strawberry Village in Mill Valley
800 Redwood Hwy Frontage Road
Mill Valley, CA 94941
*Adjacent to Wells Fargo at the Strawberry Village main entrance.
Store Hours: Monday - Saturday 10:00 a.m. – 9:00 p.m., Sunday 12:00 p.m. – 6:00 p.m.
Grand Opening Weekend Details:
Friday, November 7, 2014
- The first 250 customers to visit the PBteen store on opening day will receive a free PBteen back sack. Four lucky winners will find a surprise PBteen gift card for $250 inside their bag.
- DJ Derek Mizuno will be spinning the latest beats from 3 p.m. – 7 p.m.
- Register to win a Surfer’s Dream Giveaway which includes a surfboard with private lessons for four from Proof Lab.
Saturday, November 8, 2014
- Enjoy a SlushE tasting from SweetE Organic from 2 p.m. – 4 p.m.
- Live beats by DJ Butter B all day.
- Register to win a Surfer’s Dream Giveaway which includes a surfboard with private lessons for four from Proof Lab.
Sunday, November 9, 2014
- Participate in a delicious Nekter Juice tasting from 2 p.m. – 4 p.m.
- Live beats by DJ Butter B all day.
- Register to win a Surfer’s Dream Giveaway which includes a surfboard with private lessons for four from Proof Lab.
ABOUT PBTEEN
PBteen, a member of the Williams-Sonoma, Inc. portfolio of brands, launched in 2003 and is the first home retailer to focus exclusively on the teenage market. Designed to fully furnish bedrooms, study and lounge spaces for tweens and teens, PBteen provides fresh, fashionable options to appeal to varying teenage tastes. Categories include: bedding, window treatments, rugs, lighting, gear, decorative accessories, storage and organization solutions, and furniture including beanbag chairs. PBdorm, launched in 2010, is an exclusive collection that offers dorm furniture and essentials. This collection includes XL twin sheets, lighting, seating, storage bins and organization solutions, and other accessories designed to help teens turn their dorm room into their ultimate home away from home. PBteen products are available through direct mail catalogs, e-commerce site PBteen.com and at twenty U.S. retail stores. PBteen currently offers international shipping to customers worldwide. PBteen has an active following on Facebook, Twitter, YouTube, Pinterest, Instagram, PBteen ♥ and its new blog theStyleHouse. Additionally, PBdorm has a dedicated Facebook, Pinterest and Instagram presence, as well as a blog Style Major. PBteen is headquartered in San Francisco, California.
ABOUT WILLIAMS-SONOMA, INC.
Williams-Sonoma, Inc. is a specialty retailer of high-quality products for the home. These products, representing eight distinct merchandise strategies – Williams-Sonoma, Pottery Barn, Pottery Barn Kids, PBteen, West Elm, Williams-Sonoma Home, Rejuvenation, and Mark and Graham – are marketed through e-commerce websites, direct mail catalogs and 589 stores. Williams-Sonoma, Inc. currently operates in the United States, Canada, Australia and the United Kingdom, offers international shipping to customers worldwide, and has unaffiliated franchisees that operate stores in the Middle East and the Philippines.