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PBTEEN REVEALS INNOVATIVE COLLECTION WITH TEEN ARTIST AND DESIGNER ISABELLA ROSE TAYLOR

New Art-Inspired Bedroom Décor and Home Accessories Collection; Now Available at PBteen.com

4/27/17 6:00 PDT

Dateline:

SAN FRANCISCO

Public Company Information:

NYSE:
WSM
"The collection seamlessly combines art and design, inspiring teens to express creativity in their own space."

SAN FRANCISCO--(BUSINESS WIRE)--PBteen, a member of the Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands, today unveils an exclusive home décor collection with sixteen-year-old artist, designer and entrepreneurial rising star, Isabella Rose Taylor . The gifted artist began painting at the young age of three and designing clothes at the age of eight. At the age of nine, Isabella began exploring the use of mixed mediums, claiming that if “art had legs, it would be fashion.” With its sophisticated and feminine aesthetic, the modern Isabella Rose Taylor for PBteen collection includes new bedding, decorative accessories, wall art and accent furniture. The collection, which is Isabella’s first foray into home décor, features details inspired by her original sketches and paintings.

“Our collection with Isabella Rose Taylor captures her creative energy, drawing inspiration from her paintings and sketches to create a modern approach to home décor,” said Jennifer Kellor, President, PBteen. “The collection seamlessly combines art and design, inspiring teens to express creativity in their own space.”

The collection includes a signature bedroom and art studio, both inspired by Isabella’s personal bedroom and creative art oasis, in a black and white color palette with accents of dreamy pinks and rose gold. Isabella’s passion for painting abstract faces and her use of dramatic brushstrokes is interpreted into textiles, such as the All Eyes Sheet Set, Shut Eye Pillow and Round Portrait Pillow. Standout pieces like the fully functional standing Art Desk and Taboret, and chic Rose Gold Catchalls transform any room into a space made for channeling creativity. Classic in shape but covered in an unexpected patchwork multicolored faux fur, the Faux-Fur Bean Bag transforms a room into a happy place and the sleek Metal Clothing Rack gives the room a trend-forward vibe.

“It has been my dream to design a collection that was not only a reflection of myself, but also provided my peers with pieces that are inspiring and stylish,” said Isabella Rose Taylor. “This collection blends my passion for art and fashion perfectly and features beautiful décor that I hope will encourage others to embrace their creativity.”

The Isabella Rose Taylor for PBteen capsule collection is available for purchase now on PBteen.com/Isabella-Rose-Taylor and at PBteen stores nationwide with prices ranging from $38 to $399. Join the conversation on social media @pbteen @isabellarosetaylor and #IRTxPBteen.

ABOUT ISABELLA ROSE TAYLOR

Isabella Rose Taylor is a design and lifestyle brand founded in 2011. With her mission and vision to create truth in art, Isabella designs merchandise, art, clothes and home furnishings for girls looking to express their creativity and show their best selves. At a remarkably young age Isabella began sewing, painting and designing. She is the youngest designer to have a collection at Nordstrom and the youngest talent to ever present a clothing collection at New York Fashion week. Isabella has been named by Fast Company as one of the “100 Most Creative People in Business” and she has spoken at TEDX Hollywood and TEDXJanPath in India. Featured in Teen Vogue, Elle, Forbes, Entrepreneur along with television appearances on Steve Harvey and The Today Show, Isabella plans to finish up college while heading up her company IRT and exploring new creative ventures. For media inquiries or more information on IRT please visit www.isabellarosetaylor.com.

ABOUT PBTEEN

PBteen, a member of the Williams-Sonoma, Inc. portfolio of brands, launched in 2003 and is the first home retailer to focus exclusively on the teenage market. Designed to fully furnish bedrooms, study and lounge spaces for tweens and teens, PBteen provides fresh, fashionable options to appeal to varying teenage tastes. Categories include: bedding, window treatments, rugs, lighting, gear, decorative accessories, storage and organization solutions, and furniture including beanbag chairs. PBdorm, launched in 2010, is an exclusive collection that offers dorm furniture and essentials. PBteen operates company-owned stores in the United States and Australia and has unaffiliated franchisees that operate stores in the Middle East, Philippines and Mexico, as well as an ecommerce site at www.pbteen.com that offers international shipping to customers worldwide. PBteen provides complimentary design services and monogramming services. The company is headquartered in San Francisco, California.

Multimedia Files:

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Bedroom designed by Isabella Rose Taylor for the new ‘Isabella Rose Taylor for PBteen’ Collection (Photo: Business Wire)
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Study and creative space designed by Isabella Rose Taylor for the new ‘Isabella Rose Taylor for PBteen’ Collection (Photo: Business Wire)
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Contact:

Kelley Loeffler
Public Relations, PBteen
415-402-4007
kloeffler@wsgc.com